https://www.tamarsimpson.com/lifeunfolded daily 0.75 2021-06-10 https://www.tamarsimpson.com/lifeunfolded/welcome monthly 0.5 2021-03-16 https://www.tamarsimpson.com/about daily 0.75 2021-03-12 https://www.tamarsimpson.com/home daily 1.0 2021-03-12 https://static1.squarespace.com/static/6029e084f6b7c4321ae2048c/t/602f0e5f3ceb07711bdcfabb/1613696615181/Tamar+marcomms+knockout+logo+%281%29.png Home - The possibilities are infinite. Working to promote your business while working in your business can be a challenge. There aren’t enough hours in the day and the paths to get to your destination can feel like going to infinity and beyond. That’s where the right Marketing & Communication expertise can be the lifeline for your company, organization, brand, product, or service. Tamar develops a strategic plan and a roadmap to meet specific goals affording you the opportunity to build trust and emotional connection between your brand and your customer or cause, tell your story, and meet your audience where they are. “People do not buy goods and services. They buy relations, stories, and magic.” -Seth Godin, entrepreneur, best-selling author, and speaker https://static1.squarespace.com/static/6029e084f6b7c4321ae2048c/t/604bd2dd4c9815688ec92a58/1615581922099/iStock-925712824.jpg Home - Marketing is everything. Today, marketing and communications has a whole new purpose than it did even a decade ago. Everyone is a marketer (ahem, word of mouth) and every thing can be marketed (umm hi, social media). Success takes a genuine team effort. If your brand, product or cause was created, there is a market want or need. Marketing and strategic communications aims to tell that story by finding that individual, creating the connection to provide content and building trust and brand loyalty. From this notion, we build a roadmap and it informs how our decisions are made. At the heart of everything Tamar does, is belief and passion. She learns everything there is to know about the project, gains understanding of the value and relevance, and experiences it through the lens of the target audience. Only then can the story be told, together. Take a look at some of the projects that have landed on top. https://www.tamarsimpson.com/contact daily 0.75 2021-03-16 https://www.tamarsimpson.com/services daily 0.75 2021-03-12 https://www.tamarsimpson.com/work daily 0.75 2021-03-12 https://www.tamarsimpson.com/work/blackswan monthly 0.5 2021-03-12 https://static1.squarespace.com/static/6029e084f6b7c4321ae2048c/6045cff993caaf0859305d21/604afd420baeca0a4f58c76e/1615529730472/MV5BNzY2NzI4OTE5MF5BMl5BanBnXkFtZTcwMjMyNDY4Mw%40%40._V1_.jpg Work - Talent Representation: Natalie Portman Black Swan Awards Campaign Black Swan Theatrical Poster 1 https://static1.squarespace.com/static/6029e084f6b7c4321ae2048c/6045cff993caaf0859305d21/604b06defab4dc3d1f9d7b98/1615531221788/Black_Swan_poster.jpeg Work - Talent Representation: Natalie Portman Black Swan Awards Campaign Black Swan Theatrical Poster 2 https://static1.squarespace.com/static/6029e084f6b7c4321ae2048c/6045cff993caaf0859305d21/604afd4ccf1c161cd0366d26/1615528690414/black+swan.jpeg Work - Talent Representation: Natalie Portman Black Swan Awards Campaign Black Swan unit photography https://static1.squarespace.com/static/6029e084f6b7c4321ae2048c/6045cff993caaf0859305d21/604afd045b040a4e26cea917/1615528700458/Screen+Shot+2021-03-12+at+12.32.28+AM.png Work - Talent Representation: Natalie Portman Black Swan Awards Campaign Natalie Portman Featurette on Filming "Black Swan". Click to watch. https://static1.squarespace.com/static/6029e084f6b7c4321ae2048c/6045cff993caaf0859305d21/604afd78d64df043c17e4e73/1615528447498/natalie-rodarte.jpeg Work - Talent Representation: Natalie Portman Black Swan Awards Campaign World Premiere at the Venice International Film Festival https://static1.squarespace.com/static/6029e084f6b7c4321ae2048c/6045cff993caaf0859305d21/604afd57c897982c671d521c/1615528508395/natalie-portman-the-35th-toronto-international-film-festival-black-D0GX6T.jpg Work - Talent Representation: Natalie Portman Black Swan Awards Campaign The Toronto International Film Festival https://static1.squarespace.com/static/6029e084f6b7c4321ae2048c/6045cff993caaf0859305d21/604b05196546cc3ba2a09512/1615529285348/img-altnatalie-portman_132411236895.jpeg Work - Talent Representation: Natalie Portman Black Swan Awards Campaign Vogue cover to promote the film. Click to read. https://static1.squarespace.com/static/6029e084f6b7c4321ae2048c/6045cff993caaf0859305d21/604afd86476f805b7ae11a85/1615528538213/natalie-portman-rap-snl.jpeg Work - Talent Representation: Natalie Portman Black Swan Awards Campaign Hosting Saturday Night Live https://static1.squarespace.com/static/6029e084f6b7c4321ae2048c/6045cff993caaf0859305d21/604afe0c45aca374cf34b2af/1615528811856/Screen%2BShot%2B2021-03-12%2Bat%2B12.37.03%2BAM.jpg Work - Talent Representation: Natalie Portman Black Swan Awards Campaign NPR feature article. Click to read. https://static1.squarespace.com/static/6029e084f6b7c4321ae2048c/6045cff993caaf0859305d21/604afea11becc67b96f7589a/1615528566351/download+%282%29.jpeg Work - Talent Representation: Natalie Portman Black Swan Awards Campaign Golden Globe Award win for Best Actress https://static1.squarespace.com/static/6029e084f6b7c4321ae2048c/6045cff993caaf0859305d21/604afda0a8a002496124fd41/1615528640844/download+%281%29.jpeg Work - Talent Representation: Natalie Portman Black Swan Awards Campaign Academy Award win for Black Swan. Click to watch acceptance speech. https://www.tamarsimpson.com/work/unicefkidpower monthly 0.5 2021-03-12 https://static1.squarespace.com/static/6029e084f6b7c4321ae2048c/602d81b8f7ae5b4d6bcd82fd/602d826bb8e6443d7b4b1c88/1615177261005/Unicef_Kid_Power_Cover-scaled.jpg Work - Innovation: UNICEF Kid Power UNICEF Kid Power Marketing Creative https://static1.squarespace.com/static/6029e084f6b7c4321ae2048c/602d81b8f7ae5b4d6bcd82fd/602d874a52a616177907a3ee/1615177274486/ac02a1f97bd5fe9705d9ef46d918acf1.jpg Work - Innovation: UNICEF Kid Power Partnership Lockup https://static1.squarespace.com/static/6029e084f6b7c4321ae2048c/602d81b8f7ae5b4d6bcd82fd/602d874a8cdd8b1fd267ce63/1615177284237/how-it-works.jpg Work - Innovation: UNICEF Kid Power How UNICEF Kid Power Works https://static1.squarespace.com/static/6029e084f6b7c4321ae2048c/602d81b8f7ae5b4d6bcd82fd/602d82fdbe7414512cc0e26a/1615177301189/150724_UNICEF_HAITI_5_1-4594SMALL.jpg Work - Innovation: UNICEF Kid Power P!nk: UNICEF Ambassador Field Visit to Haiti https://static1.squarespace.com/static/6029e084f6b7c4321ae2048c/602d81b8f7ae5b4d6bcd82fd/602d874afd0d880af0e493f3/1615177341290/ABV-Unicef-Video1-PosterImage.jpg Work - Innovation: UNICEF Kid Power P!nk: Witnessing first-hand how UNICEF Kid Power saves lives with therapeutic food. https://static1.squarespace.com/static/6029e084f6b7c4321ae2048c/602d81b8f7ae5b4d6bcd82fd/602d8338bca50e25a614571e/1615177376671/unnamed.jpg Work - Innovation: UNICEF Kid Power P!nk visits NYC schools to teach students about being global citizens and leading active lives. https://static1.squarespace.com/static/6029e084f6b7c4321ae2048c/602d81b8f7ae5b4d6bcd82fd/602d83a3a4d2d110a3a3f809/1615177405824/Pink-Jimmy-Fallon.jpg Work - Innovation: UNICEF Kid Power P!nk: Media Tour to promote UNICEF Kid Power https://static1.squarespace.com/static/6029e084f6b7c4321ae2048c/602d81b8f7ae5b4d6bcd82fd/602d874ad39c1d1154d8b350/1615177418063/gettyimages-514199910-1024x1024.jpg Work - Innovation: UNICEF Kid Power Target activation event https://static1.squarespace.com/static/6029e084f6b7c4321ae2048c/602d81b8f7ae5b4d6bcd82fd/602d874abf1c545c7ca6a1a0/1615177448805/1K9B9873-e1494118262999.jpg Work - Innovation: UNICEF Kid Power Disney / LucasFilm partnership: Star Wars Premiere + Force for Change activation https://www.tamarsimpson.com/work/trickortreatforunicef monthly 0.5 2021-03-12 https://static1.squarespace.com/static/6029e084f6b7c4321ae2048c/602d81b8f7ae5b4d6bcd82b2/604af62152ef6143a42e4194/1615525587077/download.jpeg Work - Marketing Partnership: Trick-or-Treat for UNICEF Teams Up with the Peanuts Movie Original Trick-or-Treat for UNICEF photo from the archives https://static1.squarespace.com/static/6029e084f6b7c4321ae2048c/602d81b8f7ae5b4d6bcd82b2/604af7d7cf1c161cd0361cca/1615525945552/Screen%2BShot%2B2021-03-12%2Bat%2B12.10.34%2BAM.jpg Work - Marketing Partnership: Trick-or-Treat for UNICEF Teams Up with the Peanuts Movie Trick-or-Treat for UNICEF and The Peanuts Movie press release https://static1.squarespace.com/static/6029e084f6b7c4321ae2048c/602d81b8f7ae5b4d6bcd82b2/604af622f6217671fc37d4cf/1615525605928/Peanuts_2015.jpeg Work - Marketing Partnership: Trick-or-Treat for UNICEF Teams Up with the Peanuts Movie The Peanuts Movie Theatrical Poster https://static1.squarespace.com/static/6029e084f6b7c4321ae2048c/602d81b8f7ae5b4d6bcd82b2/604af621ff4a517a0ff3d559/1615525626440/tot15_peanuts-with-tot.jpeg Work - Marketing Partnership: Trick-or-Treat for UNICEF Teams Up with the Peanuts Movie Trick-or-Treat for UNICEF marketing image https://static1.squarespace.com/static/6029e084f6b7c4321ae2048c/602d81b8f7ae5b4d6bcd82b2/604af62252e38a73f5edd58c/1615525665806/trick-or-treat-for-unicef_zps0jlk4iup.png Work - Marketing Partnership: Trick-or-Treat for UNICEF Teams Up with the Peanuts Movie Frame from the Peanuts gang PSA for the Trick-or-Treat for UNICEF campaign https://static1.squarespace.com/static/6029e084f6b7c4321ae2048c/602d81b8f7ae5b4d6bcd82b2/604af622caad69337e3d026f/1615525701309/798cc8e11560722fb6a4a64450c6fa1c.jpeg Work - Marketing Partnership: Trick-or-Treat for UNICEF Teams Up with the Peanuts Movie Trick-or-Treat for School Challenge for grassroots marketing campaign to increase youth engagement. https://static1.squarespace.com/static/6029e084f6b7c4321ae2048c/602d81b8f7ae5b4d6bcd82b2/604af62237a5774ab71a982b/1615525727951/images.jpeg Work - Marketing Partnership: Trick-or-Treat for UNICEF Teams Up with the Peanuts Movie Trick-or-Treat for UNICEF Peanuts Movie giveaways and promotional items. https://www.tamarsimpson.com/work/ymcali100 monthly 0.5 2021-03-12 https://static1.squarespace.com/static/6029e084f6b7c4321ae2048c/602d81b8f7ae5b4d6bcd82d1/6045bbbd65e06158df37ceee/1615182928155/Screen%2BShot%2B2021-03-08%2Bat%2B12.52.23%2BAM.jpg Work - Marketing Campaign: YMCA of Long Island's 100 Years of Transforming Lives 2019 Annual Report https://static1.squarespace.com/static/6029e084f6b7c4321ae2048c/602d81b8f7ae5b4d6bcd82d1/6045a5443d66415021400882/1615578237665/100a-share-story-web-block-1080x1080.jpeg Work - Marketing Campaign: YMCA of Long Island's 100 Years of Transforming Lives Share Your Story Social Impact Campaign. How has the Y changed your life? https://static1.squarespace.com/static/6029e084f6b7c4321ae2048c/602d81b8f7ae5b4d6bcd82d1/6045a4d4a59d78015ecc6994/1615176959094/inspired-gifts-insta-and-web-block-1080x1080.jpeg Work - Marketing Campaign: YMCA of Long Island's 100 Years of Transforming Lives YMCA Inspired Gifts: Fundraising Appeal https://static1.squarespace.com/static/6029e084f6b7c4321ae2048c/602d81b8f7ae5b4d6bcd82d1/60459d677717e06661a4c471/1615175045762/100gala.jpeg Work - Marketing Campaign: YMCA of Long Island's 100 Years of Transforming Lives 100th Anniversary Gala Video https://static1.squarespace.com/static/6029e084f6b7c4321ae2048c/602d81b8f7ae5b4d6bcd82d1/6045a44dda8ef527643b5732/1615176809101/y100+gala+sizzle.jpeg Work - Marketing Campaign: YMCA of Long Island's 100 Years of Transforming Lives YMCA LI 100th Anniversary Gala Sizzle Reel https://static1.squarespace.com/static/6029e084f6b7c4321ae2048c/602d81b8f7ae5b4d6bcd82d1/6045bea663a0bf697fb5e1fd/1615183595910/jorge2.jpeg Work - Marketing Campaign: YMCA of Long Island's 100 Years of Transforming Lives Grand Opening of the Huntington YMCA Jorge Family Healthy Living Center to commemorate the 100th Anniversary https://www.tamarsimpson.com/work/ywebsite monthly 0.5 2021-03-12 https://static1.squarespace.com/static/6029e084f6b7c4321ae2048c/60483b6bcd6aa951fd190f82/604846f3d172c7062e8d2646/1615349977262/Screen+Shot+2021-03-09+at+10.45.46+PM.png Work - Website Development: YMCALI.org Launch Homepage of ymcali.org with gallery of hero promotions. https://static1.squarespace.com/static/6029e084f6b7c4321ae2048c/60483b6bcd6aa951fd190f82/604847d6ea339f1e28b44400/1615350023899/Screen+Shot+2021-03-09+at+11.12.46+PM.png Work - Website Development: YMCALI.org Launch Built navigation menu to organize content and the variety of programs and services offered at the Y. https://static1.squarespace.com/static/6029e084f6b7c4321ae2048c/60483b6bcd6aa951fd190f82/604847f640379d6b00f5245c/1615350128339/Screen+Shot+2021-03-09+at+11.13.08+PM.png Work - Website Development: YMCALI.org Launch Implemented a Virtual Y platform to attract members wanting to participate in health and wellness programs at home or on-the-go during the COVID-19 pandemic. Access available to members only. Live-streaming and on-demand videos, as well as healthy living blog. https://static1.squarespace.com/static/6029e084f6b7c4321ae2048c/60483b6bcd6aa951fd190f82/60484807f8c0b9527b0bc7a0/1615350502609/Screen+Shot+2021-03-09+at+11.14.08+PM.png Work - Website Development: YMCALI.org Launch Membership Landing page designed to increase sales online. https://static1.squarespace.com/static/6029e084f6b7c4321ae2048c/60483b6bcd6aa951fd190f82/604848148be54e23df3f9442/1615350854808/Screen+Shot+2021-03-09+at+11.14.54+PM.png Work - Website Development: YMCALI.org Launch Highest website traffic directs to this online reservation page where members can reserve their spot in a fitness class, book a swim lap lane, or book an open sports session such as basketball or pickleball.